The Simplest Ideas Cut Through
If it sticks, listen
1 min readApr 30, 2021
The media is obsessed with “cut-through” — As soon as something connects, they throw everything at it. Media execs see a little bit of popularity, and strap a rocket to it.
When it comes to our lives, what cuts through? When it does, do we strap a rocket to it? If you consume any form of self-improvement content, you’re searching for something. So…